Practical • Industry-Focused • Job-Oriented

Digital Marketing Course

Learn digital marketing from scratch with a 3-month practical course focused on real tools, live practice, and hands-on projects. Designed to help you understand how digital marketing works in real businesses.

  • Duration: 3 Months
  • Schedule: Mon–Fri | 6:00–8:00 PM
  • Mode: Practical, Instructor-Led
Submit Enrollment Request

Course Highlights

100% Practical Training

Learn by doing, not just watching.

This course is designed around hands-on learning, where you actively work on tasks, exercises, and real scenarios instead of just watching lessons. You’ll learn by doing, helping you build confidence and real skills.

Real Tools & Live Practice

Work with industry-used platforms and tools.

You’ll work with industry-used platforms and tools that professionals rely on every day. Live practice ensures you understand how things work in real-world digital marketing environments.

Beginner-Friendly

No prior marketing or technical knowledge required.

Built specifically for beginners, the course starts from the basics and progresses step by step. No prior marketing, technical, or design knowledge is required to get started.

Industry-Relevant Curriculum

Focused on skills businesses actually use.

The curriculum focuses on practical skills that businesses actually use today. Content is regularly aligned with current industry standards, tools, and best practices.

Certificate on Completion

Issued after successful course completion.

Upon successful completion of the course, you’ll receive a professional certificate that validates your skills and can be shared on your CV and LinkedIn profile.

Career Guidance & Portfolio Support

Learn how to present your skills professionally.

You’ll receive guidance on building a strong portfolio, presenting your work professionally, and understanding how to position yourself for jobs or freelance opportunities.

This Course Is Ideal For

  • Beginners with no prior digital marketing experience
  • Students and fresh graduates
  • Working professionals looking to upskill
  • Career switchers exploring digital roles
  • Business owners & freelancers who want to market online

Course Overview

This course is designed to give you a complete and practical understanding of digital marketing, covering everything from strategy and planning to execution and optimisation. You’ll learn how different digital marketing channels work individually and how they come together to create effective, results-driven campaigns.

Throughout the course, you’ll gain hands-on experience in planning, launching, and managing marketing campaigns, while understanding how to analyse performance and make data-driven improvements. The training places a strong emphasis on real-world application, using industry-relevant tools, practical exercises, and live examples to ensure you build skills that can be applied immediately in professional environments.

By the end of the course, you’ll not only understand how digital marketing works in theory but also feel confident executing strategies, measuring results, and adapting campaigns to meet real business goals.

Modules

What you’ll learn

  • What digital marketing is and how businesses use it
  • Customer journey & sales funnel basics
  • Organic vs paid marketing channels
  • Overview of search, social, content & ads

Outcome

Understand how digital marketing works end-to-end and how different channels connect.

What you’ll learn

  • Domain & hosting basics
  • Introduction to WordPress
  • Website structure for marketing
  • Creating conversion-focused landing pages
  • Basic UI/UX concepts

Practical Work Includes

Creating a basic website or landing page.

What you’ll learn

  • How search engines work
  • Keyword research fundamentals
  • On-page SEO techniques
  • Basic off-page SEO
  • Local SEO concepts

Practical Work Includes

Performing an SEO audit on a website.

What you’ll learn

  • Google Ads account setup
  • Keyword planning for search ads
  • Creating search ad campaigns
  • Budgeting & bidding basics
  • Ad optimisation fundamentals

Practical Work Includes

Creating a Google Search Ads campaign (demo/live).

Core Platforms: LinkedIn, Instagram & Facebook

What you’ll learn

  • Business profile setup
  • Content strategy & content calendars
  • Organic growth techniques
  • Introduction to Meta Ads
  • Audience targeting basics

Practical Work Includes

Creating a social media content plan and sample ads.

What you’ll learn

  • Writing effective ad copies
  • Social media captions & CTAs
  • Content types for different platforms
  • Brand messaging basics

Practical Work Includes

Writing ad copies and social media posts.

What you’ll learn

  • Email marketing fundamentals
  • Building and managing email lists
  • Types of email campaigns
  • Email marketing tools overview
  • Email design basics

Practical Work Includes

Creating an email marketing campaign (demo).

What you’ll learn

  • Introduction to Google Analytics (GA4)
  • Tracking website and campaign performance
  • Understanding key marketing metrics
  • Creating simple reports

Practical Work Includes

Preparing a basic digital marketing performance report.

What you’ll learn

  • YouTube marketing overview
  • TikTok / Reels / Shorts strategy
  • Influencer marketing basics
  • Choosing the right platform for a business

Outcome

Understand when and how to use different platforms strategically.

What you’ll learn

  • Create a complete digital marketing plan
  • Campaign planning & budgeting
  • Portfolio guidance
  • Interview preparation

Final Project

Present a digital marketing strategy for a business.

Why Choose This Course

  • 100% hands-on, practical training
  • Beginner-friendly learning approach
  • Real tools and real-world projects
  • Focus on job-ready skills
  • Portfolio and interview guidance
  • Transparent and honest learning approach

Certification & Career Support

🎓 Certification

  • Course completion certificate
  • Issued after successful final project submission

🚀 Career Support

  • Career guidance sessions
  • Interview preparation support
  • Portfolio review and improvement
  • Unpaid internship opportunity for selected students (Selection-based, no guarantee)

Fees & Schedule

Digital Marketing Course

Complete Practical Training Programme
₨ 40000
3 Months
Instructor-led sessions
Hands-on practical training
Real tools & live projects
Certificate on completion
Career guidance & portfolio support
Enroll Now
Limited seats available
👉 View course policies
Installment Available

Course Schedule: 🗓 Monday to Friday / ⏰ 6:00 PM – 8:00 PM

Ready to Launch Your Digital Marketing Career?

Take the first step towards becoming a skilled digital marketer with hands-on, practical training. Learn real tools, work on live projects, and build a portfolio that gets you noticed.

Submit Enrollment Request

Frequently Asked Questions

Yes. This course is beginner friendly. We start from the basics and gradually move to practical tools and projects. No prior marketing or technical experience is required.

Our course is focused and practical. Instead of stretching content, we concentrate on industry-relevant skills and hands-on projects. Classes are conducted 5 days a week, with 2 hours per day, 1 hour of concept learning and 1 hour of guided practical work, so students can become job-ready in a shorter time.

We focus deeply on:

  • SEO
  • Google Search Ads
  • Email Marketing
  • LinkedIn, Instagram & Facebook

We also provide strategic exposure to:

  • YouTube
  • TikTok / Reels / Shorts
  • Influencer marketing

This is a practical, hands-on course. Each major module includes:

  • Exercises
  • Mini projects
  • Practical tasks such as ad campaigns, social media plans, and email marketing campaigns
  • A final real-world project

Yes. Students get hands-on exposure to:

  • Google Ads
  • Google Analytics (GA4)
  • SEO tools
  • WordPress
  • Social media business tools
  • Email marketing tools

Yes. A course completion certificate is provided after:

  • Completing the course
  • Submitting the final project

We provide career guidance, interview preparation, and portfolio support. Although we do not guarantee placements, we support students in preparing for jobs, freelancing, and internships. High-performing students may also get an opportunity for an unpaid internship to gain hands-on industry experience.

If you miss a session:

  • You can attend the next batch (subject to availability)
  • Study materials will be shared

Classes are conducted Monday to Friday, 2 hours per day, from 6:00 PM to 8:00 PM.
The schedule includes 1 hour of theory and 1 hour of practical training.
At present, this is a weekday batch. Any additional batch options (if introduced) will be communicated separately.
Exact start dates will be shared before enrolment.

The course fee is Rs 40,000.

  • Instalment payment options are available
  • Full payment and instalment details will be explained during counselling

Yes. We offer a free orientation/demo session so you can understand the course structure and teaching style before enrolling.

  • Students & fresh graduates
  • Career switchers
  • Working professionals
  • Business owners & freelancers