Practical • Industry-Focused • Job-Oriented
Mastering Email Marketing
Build practical skills for professional email writing and basic email marketing. This course is designed for beginners and focuses on real-world applications, helping learners write clear, effective emails, follow business etiquette, and create basic promotional messages for workplace or business use.
- Duration: 3 Months
- Schedule: Mon–Fri | 6:00–8:00 PM
- Mode: Practical, Instructor-Led
Course Highlights
Industry-Relevant Curriculum
Learn the skills businesses actually use.
This Course Is Ideal For
- Office staff who want to improve professional email writing
- Students preparing for corporate, administrative, or office roles
- Beginners seeking confidence in workplace email communication
- Freelancers who want to provide email marketing services
- Professionals looking to strengthen business communication skills
Course Overview
The Effective Email Communication course provides practical training in professional email writing and basic email marketing. Students learn how to structure messages, communicate clearly, and follow proper business etiquette.
The training covers essential topics such as writing for different audiences, replying professionally, avoiding common mistakes, and designing simple promotional campaigns. Through hands-on exercises and examples, learners gain the confidence to handle everyday office correspondence and implement small-scale email marketing initiatives.
By the end of the course, students will not only be able to write polished professional emails but also understand how to create and manage basic email campaigns that engage audiences effectively.
Modules
Professional Email Writing
What you’ll learn
- Structuring emails for clarity and impact
- Using concise and professional language
- Writing for different audiences and contexts
Practical Work Includes
Creating sample emails for workplace and academic scenarios.
Business Email Etiquette
What you’ll learn
- Proper greetings, closings, and tone
- Replying professionally to messages
- Avoiding common mistakes and misunderstandings
Practical Work Includes
Role-playing real office email scenarios and corrections.
Promotional Emails
What you’ll learn
- Crafting compelling subject lines
- Designing simple promotional templates
- Engaging customers through email campaigns
Practical Work Includes
Creating promotional emails for products or services.
Email Lists & Tools
What you’ll learn
- Understanding email lists and segmentation
- Introduction to popular email marketing tools
- Basic automation, scheduling, and campaign management
Practical Work Includes
Managing small email lists, scheduling campaigns, and experimenting with automation features.
Analytics & Reporting
What you’ll learn
- Tracking email open rates, clicks, and engagement
- Understanding campaign performance metrics
- Using insights to improve future emails
Practical Work Includes
Generating simple performance reports for sample campaigns.
Final Project & Career Guidance
What you’ll learn
- Creating a complete email communication plan
- Designing an email marketing campaign
- Documenting work for portfolio and job applications
Final Project
Present a sample email campaign including professional emails, promotional messages, and performance tracking.
Why Choose This Course
- 100% hands-on, practical training
- Beginner-friendly and easy-to-follow approach
- Real-world email examples and exercises
- Focus on job-ready communication skills
- Portfolio guidance and career support
- Honest, skill-focused learning approach
Certification & Career Support
🎓 Certification
- Course completion certificate
- Issued after successful final project submission
🚀 Career Support
- Guidance for office, corporate, or administrative roles
- Portfolio and sample email review
- Interview preparation
- Opportunity for unpaid internship (selection-based)
Fees & Schedule
Mastering Email Marketing
Complete Practical Training Programme👉 View course policies
Course Schedule: 🗓 Monday to Friday / ⏰ 6:00 PM – 8:00 PM
Ready to Master Professional Email Skills?
Take the first step towards effective workplace communication and email marketing. Learn to craft professional emails, implement basic campaigns, and engage audiences with practical, real-world training.
Frequently Asked Questions
Yes. The course starts from the basics of email writing and gradually introduces professional communication and marketing concepts. No prior experience is required.
Our course is focused and practical. Classes run 5 days a week, 2 hours per day, 1 hour concept and 1 hour hands-on, helping students become job-ready efficiently.
Students gain hands-on exposure to:
- Microsoft Outlook or Gmail
- Basic email marketing platforms
- Email list management and automation tools
This is a hands-on course. Each module includes exercises, mini-projects, and a final project to consolidate skills.
Yes. Certificate is provided upon successful completion of the course and final project.
We provide career guidance, portfolio support, and interview preparation. High-performing students may also receive unpaid internship opportunities.
Missed sessions can be attended in the next available batch (subject to availability) and study materials will be shared.
Classes run Monday to Friday, 2 hours per day (6:00 PM – 8:00 PM), including 1 hour of theory and 1 hour of practical exercises.
The course fee is Rs 40,000. Instalment options are available. Full details provided during counselling.
Yes. Free orientation/demo sessions are available to understand teaching style and course structure.
- Office staff and administrative professionals
- Students preparing for office, corporate, or admin roles
- Beginners aiming to build professional communication skills
- Freelancers seeking email marketing expertise